Our Team

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Meet Our Team
The Broyles Foundation

In 2005, Coach Broyles decided he wanted to help caregivers better understand how to care for someone living with Alzheimer’s and other forms of dementia...

In 2005, Coach Broyles decided he wanted to help caregivers better understand how to care for someone living with Alzheimer’s and other forms of dementia. Working with the University of Arkansas for Medical Sciences (UAMS) and Golden Living, 100,000 copies of “Coach Broyles’ Playbook for Alzheimer’s Caregivers” were distributed free-of-charge through pharmacies all over the state of Arkansas. To manage this resource, and to continue Coach's Legacy, the Broyles Foundation was created.

Betsy Broyles Arnold

After caring for both of her parents through Alzheimer’s Disease, co-authoring Coach Broyles Playbook for Alzheimer’s Caregivers, speaking countless times across the country, and working with family and professional caregivers for 10+ years, she has become one of the leading experts on providing care for Alzheimer’s and dementia patients. Her wealth of knowledge and kind spirit lead the charge for the Broyles Foundation!

Mallory Magie
Director of Operations

As a teenager, Mallory encountered the impact of Alzheimer's Disease when her grandfather was diagnosed and the toll it took on her grandmother, who was the primary caregiver. This inspired Mallory to achieve a master’s degree in Social Work from the University of Arkansas. Her natural penchant to help others is on full display in her role at the Broyles Foundation!

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Betsy's Story

When Betsy learned her mother, Barbara Broyles, was diagnosed with Alzheimer’s, she immediately made plans to move with her family from Houston, TX to Fayetteville, AR, to be a primary caregiver alongside her twin sister, Linda. This experience changed her and her family forever.

After her mother passed, Betsy, her sister, and her father, Coach Frank Broyles, were inspired to share the knowledge they gained with others. Combining the latest research with their own experiences as a caregiving daughter and spouse, respectively, they authored Coach Broyles’ Playbook for Alzheimer’s Caregivers. There are more than 1 million books in print and it has been translated into 11 languages.

Over the last 10+ years of this mission, Betsy has devoted her life to helping caregivers. Betsy has traveled all over the United States giving more than 150 speeches to different organizations and appearing on more than 400 TV and radio shows, with a total reach exceeding 30 million households.

As the need to help caregivers continues to grow, Betsy knows her work helps provide a valuable resource to the countless families affected by dementia including Alzheimer’s. Now, Betsy looks to increase the reach and awareness of the foundation with her family by her side.


In 2017, Arkansas Business named Betsy the Nonprofit Executive of the Year.


Betsy has been with the Broyles Foundation since it was founded in 2006.

Jacob's Story

As Frank and Barbara’s grandson, Jacob knows firsthand the sacrifices made to care for a family member living with Alzheimer’s or dementia. Watching his family start the Broyles Foundation and help so many families inspired him to pursue a career with meaning.

After volunteering with the foundation since it’s inception, Jacob accepted a part-time role in 2017 and officially joined the staff full-time in 2018. Jacob’s background in Fortune 500 operations quickly made an impact and he was promoted to Executive Director.

With an aging America in mind, Jacob’s passion is to extend the foundation’s operations to meet the growing scope of need for Alzheimer’s and dementia caregivers. He is proud to carry on his family’s mission of supporting others and he believes it’s a privilege to work in the nonprofit industry!


Jacob joined the Broyles Foundation in 2017. He was a volunteer for the Broyles Foundation for over a decade before joining the organization.

Mallory's Story

As a teenager in Central Arkansas, Mallory experienced the impact of Alzheimer’s Disease firsthand when her grandfather was diagnosed. She also experienced the toll it took on her grandmother, who was the primary caregiver.

This motivated Mallory to pursue a career where she could help others and she went on to graduate from the University of Arkansas with a master’s degree in Social Work. From there, she worked with children and families through the Arkansas Department of Human Services before entering the corporate arena at J.B. Hunt Transport. She is as comfortable in a board room as in a home setting!

Mallory has a caring heart and is a natural at helping people in need. The newest addition to the Broyles Foundation staff, Mallory assists in all aspects of the Broyles Foundation’s operations, including event planning, support services, administration, and helping wherever else she is needed!


Mallory joined the Broyles Foundation in 2019.

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